Being a High Performance Entrepreneur is about living your dreams and seeing your hard work pay off. It is about a particular dream, The American Dream of Entrepreneurial Financial Freedom. It is also about knowing that you can get there from here-that is, knowing how to properly plan your entrepreneurial dream in order to develop a sustainable venture. It is about discovering who you are, what you believe you are capable of building, and whom those key strategic people around you are who can help you get there.
Every year, thousands of people start businesses. But how many of those business ventures will remain operational in a year? Three years? Five years? Those who are unable to handle the stresses of entrepreneurship will fall by the wayside, never to fulfill their dreams. If we looked closer, we would more than likely find that what most business failures have in common is poor planning. Poor planning can include inadequate idea formation, insufficient market planning, lack of financial resources, or a lack of knowledge about how to obtain the greatest exposure in the market.
Many times, those who were unable to get going just ran out of steam. They did not possess the required sustainability, energy, passion, or-as I have coined it-the “HiPer” (High-Performance) attitude. Through my own business experience and in coaching entrepreneurs around the world, I have found that many people do not have the faintest idea of what they are doing, what they got themselves into, or how they are going to reach their dream.
The High Performance Entrepreneur mindset is about you, the entrepreneur who knows what he wants. Someone who knows he possesses the burning desire to live his dreams. The High Performance Entrepreneur mindset is about the winners who know they have the burning desire, energy, and ability to properly plan for the long haul. If this sounds like you, then you embody the spirit of The High Performance Entrepreneur.
When entrepreneurs want to develop their dreams, it is important to develop structures and procedures to support the process of creating something new. Think of yourself as a house builder. In order to build a house that will stand properly, you must first level the ground and build a strong foundation. Without a proper foundation or strong beams, the house will fall. Your business is no different. You must hone your ideas, know that you have adequate finances, properly write a business and marketing plan, know where you are going to operate from, and find your strategic partners or network that will help you along the way.
The main strategy in becoming a High Performance Entrepreneur is honing your business ideas and determine what finances you have and will need. Honing your ideas includes developing your entrepreneurial goal into one that excites you and provides its own sustainable source of motivation. You must learn how to align your entrepreneurial ideas with your personal values in order to make your business goals part of who you are. This strategy will assist you in developing the strong foundation the High-Performance Entrepreneur needs to develop sustainability.
Other strategies you must learn are how to develop the daily routines needed to maintain your path. You must be able to create action plans to use as visual displays to keep you on track. Through self-assessments, you must orient yourself around daily, weekly, and annual reporting schedules so you will know how close you are to your goals.
Lastly, you must locate those key strategic people, through networking, who will assist you in locating clients, help keep you on track, and provide you with the momentum you need to develop into The High Performance Entrepreneur.
Think of these ideas and strategies as your personal business coach who will provide you with the tools needed to create your venture. Keep this book near to you, in order to deliver the hip-pocket training you will need throughout the day.