Well, today is a happy day for one Internet marketer. I was at the Warrior Forum and one of our members was so happy I thought he was going to have a baby. He finally hit five figures for a single month for the first time. Needless to say, I can understand his excitement. I remember when I had MY first five figure month. The thrill never goes away. In this article, I’m going to share his secret to his success. I think you will find it quite informative.
Okay, are you ready? You’re going to love this. His secret to success was to think big. Stop thinking small. Stop selling $47 ebooks. Think seminars and membership sites and providing massive value to your customers. Know what? He’s right. That IS one way of doing it. But it’s not the only way. In fact, it’s not for everybody. I don’t know his whole operation but when he started talking about his staff, I kind of figured that he’s got quite a few people working for him. In other words, he’s really gone big.
And that’s fine…if it’s for you. But make no mistake about it. When you go big like that, you have headaches that folks like me DON’T have. For one thing, when you have a staff working for you, you end up being a supervisor. Unless these are people who you can trust with your life, you have to keep an eye on them at all times. One screwup and it’s not THEIR name that gets trashed but yours. This is one of the reasons why I run a one man operation. And you can still make good money doing it. It’s just a lot more work.
It all comes down to what business model you’re comfortable with. A six figure copywriter who has clients lined up at the door waiting for him to write their sales letters is always working. He probably never has to worry about making a living. But unless he has some kind of agreement with these people that he gets a percentage of the sales of the product, he has to keep cranking out sales letters in order to keep making the money that he’s making. That’s the biggest problem with a service oriented business model.
So while I am thrilled for this guy (who wouldn’t be?) I also realize that his “secret” may not be something that YOU are going to want to tap into…at least not right away. My advice to you, at least at the beginning, is to pick a model that YOU’RE comfortable with. Jumping right into the deep end of the pool right from the start just might land you in the emergency room where CPR is going to be required.