Entrepreneurs require a steady flow of capital investment in order to proceed with their lucrative proposals and to attain their business goals.
They need to attract potential investors who have faith in the success of the business and who willingly contribute their capital for its growth.
This crucial step requires a team effort where every member of the team is committed and directs sincere efforts to provide optimum performance.
Increasingly, entrepreneurs seeking capital are under-resourced and thus they appear unattractive to investors. The root cause for this is that the team working is not up to the mark; this calls for a change such that the resulting team is well-qualified and places belief in the business’ products or services.
Today, we are faced with examples of many successful entrepreneurs like Sir Richard Branson, Bill Gates, Ben Cohen, Steve Jobs, and Oprah Winfrey – all belonging from an array of fields.
All of them did not start off with a lot of wealth or brains; the single element that contributed to their success and growth is the combination of the right team members.
The smartest thing is to make absolutely certain that the business is both attractive and ready for capital investment.
The initial step to creating an investor-friendly image is to hire a team of competent individuals eager to maximize their strengths and to build on their skills.
The Following is a List of Professional Experts Often Found On Teams of Successful Entrepreneurs:
1) Switched On Accountants – Accountants are people who work reliably and have a proactive approach to ensure that the business is structured correctly for maximum growth and success. A good accountant is a “work-ready” professional providing exceptional financing and auditing services that will make help to assess the feasibility and profitability of different projects as well as the accumulated profits from a particular venture.
2) Street-Smart Lawyers. Entrepreneurs – understand the value of good legal advice and they will not cut corners in making sure their business is bullet proof when it comes to potential legal threats and challenges. With the rise in the daily number of lawsuits, it is almost indispensable to have a good lawyer on the team who can advise on the consequences of business-related actions.
3) Business Coaches and Consultants. Entrepreneurs hire strategic thinkers rather than just educated experts. They want to see that their business coach has been-there, done-that in this/her own business in the real world before they actually listen to his/her advice.
Previous record of dealing with challenging situations is a must for a business coach. In this way, he/she can suggest techniques that will help to bounce out of a crisis or simply to win public favor.
4) Internet Marketers. An Internet marketer has tremendous potential considering the fact that a staggering 340,000 people access the Internet and go online for the very first time every single day.
This demonstrates the need for any and every business to have an online presence; bearing in mind the vast number of people who visit websites from every corner of the world, it is important to ensure that the target audiences are getting a slice of the business and are not getting bombarded with competition alone.
5) Web Designers. The average business website is basically a fancy, expensive brochure. Entrepreneurs work with webmasters who understand the purpose of a website is to generate leads and make sales.
The right webmaster will save you money, time and stress and will design the website according to the business’ needs and audiences along with the entrepreneur’s specifications.
The webmaster will provide two to three layouts and will amend the designs until the entrepreneur is satisfied.
6) Copywriters. Entrepreneurs understand the value of getting different experts to work on specific areas of their business and knowing the power of words. They hire professional copywriters to write their sales letters, web copy, advertising copy, promotions and other texts.
7) Publicists. Entrepreneurs need to understand the power of the press and leave nothing to chance. A good publicist will enlist strategies that will help gain maximum exposure; he/she will ensure that the public image of the business stays fresh in the audience’s mind and will avoid bad publicity from harming the business.
8) Venture Capital Experts. Entrepreneurs know that for their businesses to be attractive to potential investors they often need to use the services of a professional that can provide a ‘Preparation-for-Investment’ audit.
A venture capital expert will spend the time and effort to look at the business from the perspective of a potential investor and accurately identify the specific areas of the business that need work or improvement. This is to ensure that the investor feels comfortable in getting involved with the business.
9) Lead Generation and Conversion Experts. These are people who will make sure that sales people understand the process of the sale. Training in sales is essential to equip these experts with the required knowledge and skills to deal with salespersons.
The primary role of lead generation and conversion experts is to ascertain that the salespersons perform the sales job perfectly and follow the guidelines.
10) Graphic Designers. Graphic designers are a must to make certain that the business has a professional, cutting-edge corporate image. This image has to be flawless as it is consistent throughout every aspect of the business.
In a Nutshell, a Perfect Business Team Provides the Following Benefits:
* Better bottom line profits
* Faster growth and expansion
* Business that serves life rather than the other way around
* Increased referrals
* Business becomes much more attractive to potential investors
The significance of a ideal hard-working team cannot be stressed enough. A team should consist of qualified members possessing complimentary skills that work together to attain the desired outcome. The consequence is a group of concerted endeavors creating a synergy effect whereby individual efforts contribute towards desirable optimum results.