In his best selling book which came out a few years ago, Robert Allen popularized the phrase, multiple streams of income. For anyone who is interested in implementing these streams, an Internet home business startup is an excellent choice. This article outlines why your Internet business strategy should include multiple income streams.
First of all, you will be in a very vulnerable position these days if you place all of your eggs in one basket. Let’s say, for instance, that you are selling affiliate products for a company that appears totally stable.
Just keep in mind that the affiliate organization which sends you monthly cheques could at any time go out of business. Internet businesses go bankrupt frequently so you need to be prepared for this possibility. If you are relying on only one online business for all of your income, then it would be disastrous for you if this business ran into financial trouble.
When you consider the fact that many major corporations such as General Motors, Microsoft and Google are less profitable that before, then this alone should be a major warning sign for you. Once you get multiple streams of income set up with your Internet home business startup, you will be well protected against unforeseen events.
Consider this: wouldn’t it be better to earn $100 per month from 20 different programs than $2000 per month from a single program? This fact is particularly true in today’s struggling economy.
Now I am not trying to paint a picture of doom and gloom, in fact, I am doing exactly the opposite. In this day and age, Internet marketers are in a better position than just about everyone else to create multiple income streams.
You can create these streams either by selling many products in different niches or by being involved in different programs within the same niche. The bottom line is that you need to have cheques coming in from multiple different companies.
It is relatively easy to do this as blogs and websites can be created quickly and easily these days. Getting traffic to your sites is not as hard as it used to be. Once you are set up with multiple income streams, it is fairly easy to maintain.
There are endless ways to add Internet income streams and here is one example. Search out other online marketers who are in your niche and group together your different expertise levels by starting a joint venture. In this way, each member can work on the part they enjoy the most and, as a group, you will be way more effective and productive.